May What's Up

It's time for us to share "what's up!" It never fails, our team always manages to find the coolest stuff. If you come across packaging that catches your eye, send us a photo and we'll share it on Facebook!

This new look for Pureology hair products is sleek and clean. The updated design of the bottles’ shape and color gives a more luxurious feel to this already upscale product.  And Barbara’s hair couldn’t be looking better!

Wonka brand is known for turning sweets upside down and this time they’ve done it with ice cream! We gave a thumbs up to the cool flipped package design and concept, and Cyndi gave a thumbs up to the ice cream.  (Barb and Chava are waiting for their own taste test!)  The top (or bottom) of the container with its one color print and date stamp seemed like an under utilization for such a visually prominent area.

Chava shared this Califa Farms brand almond milk bottle and we LOVED it.  The clean fonts, the glossy printing on a matte finish, and the bottle’s shape and feel got a great reaction from our team.

This Dorset Cereal box got Barbara’s attention on the shelf. Brightly colored uncoated material, a combination of matte and metallic printing, and a product window made this product stand out from the competition. We hope this product is as delicious as its packaging!

Clean design, clean floors!

We are thrilled to have been chosen to work with Neato. It was our job to improve the communication and identity of their current packaging. BIG loves makeovers!

Our design team worked together to "clean up" this vacuum packaging to prepare it for club stores. Not only did we freshen up the package with design improvements, but we also reworked the copy to speak to the consumer in a friendly and inviting tone.

Beyond the package, we also provided pallet designs, their sales presentation, sampling for pallet testing and tray printing. The result? An automatic vacuum cleaner that will be swept off the shelves!

Neato has been a true pleasure to work with, and together we have been able to make so many improvements on their product. Not to mention, our office is now a much cleaner place thanks to our office Neato. No more "5 second rule" here – our floors are CLEAN!