Summer is coming to an end, but that means one great thing – fall is on it's way. We love the nice cool breezes, falling leaves and, most of all, the baked goods that it seems to bring with it! To all of those who came and saw us at the Fremont Art and Wine Festival – thank you, thank you, thank you! You can check out photos and see what a great time we had on our Facebook page. Now, onto our What's Up....August edition:
Del Monte Refresh
Jason shared Del Monte’s new label for their canned produced. We all agreed that the farmer’s market look gave the consumer a fresh and more appealing impression of the produce.
Absolute SF
Absolut Vodka chose our city by the bay for their limited edition series. The bright colors caught Barbara’s eye, and the flavors sealed the deal. The clever messaging did a great job of capturing the personality of our unique city. Now, where’s that club soda from last month?
Tea of a Kind
Tea of a Kind got Cyndi’s attention because their bottles were just pretty and sparkly. An added bonus was the unique way the tea is stored in the cap. Twist the cap and the flavored tea infuses with the water to create a fresh brew.
Lindt
Hello My Name Is…CHOCOLATE! Ying shared this new line of chocolate bars by Lindt. We loved the fun, clever messaging and quality printing. It was not easy to let these out of the meeting without trying them!
Kellogg’s
For the first time in Kellogg’s history, they are offering retro-inspired packaging. The launch is part of a program celebrating Froot Loops 50th anniversary. Ying discovered these fun throwback designs and we think they’re G-R-R-REAT!
Cottonelle brand refresh
Whoa, that’s a lot of TP! But John lugged these quantity packs in to show us this redesign from the purple package to the white package. We all agreed that the new design was very generic and could be mistaken for a store brand. Exactly what you don’t want in a package for a national brand.
PopChips
PopChips new very very bright packaging made it impossible for Barbara to walk by without taking a closer look. That’s when she found that one of them was also co-branded or sponsored with a celebrity endorsement. Very unusual, but we think they did a great job of maximizing the partnership.
Del Monte Refresh
Jason shared Del Monte’s new label for their canned produced. We all agreed that the farmer’s market look gave the consumer a fresh and more appealing impression of the produce.
Absolute SF
Absolut Vodka chose our city by the bay for their limited edition series. The bright colors caught Barbara’s eye, and the flavors sealed the deal. The clever messaging did a great job of capturing the personality of our unique city. Now, where’s that club soda from last month?
Tea of a Kind
Tea of a Kind got Cyndi’s attention because their bottles were just pretty and sparkly. An added bonus was the unique way the tea is stored in the cap. Twist the cap and the flavored tea infuses with the water to create a fresh brew.
Lindt
Hello My Name Is…CHOCOLATE! Ying shared this new line of chocolate bars by Lindt. We loved the fun, clever messaging and quality printing. It was not easy to let these out of the meeting without trying them!
Kellogg’s
For the first time in Kellogg’s history, they are offering retro-inspired packaging. The launch is part of a program celebrating Froot Loops 50th anniversary. Ying discovered these fun throwback designs and we think they’re G-R-R-REAT!
Cottonelle brand refresh
Whoa, that’s a lot of TP! But John lugged these quantity packs in to show us this redesign from the purple package to the white package. We all agreed that the new design was very generic and could be mistaken for a store brand. Exactly what you don’t want in a package for a national brand.
PopChips
PopChips new very very bright packaging made it impossible for Barbara to walk by without taking a closer look. That’s when she found that one of them was also co-branded or sponsored with a celebrity endorsement. Very unusual, but we think they did a great job of maximizing the partnership.
